Translation and Meaning of: 好評 - kouhyou

The Japanese word 好評[こうひょう] is a term that frequently appears in both everyday and formal contexts, carrying a positive meaning that is useful for those studying the language. In this article, we will explore its meaning, origin, and how it is used in the Japanese language, as well as provide practical memorization tips and real usage examples. If you have ever wondered how to express "good reputation" or "favorable evaluation" in Japanese, this guide will help.

Meaning and Translation of 好評

好評 (こうひょう) is composed of two kanji: 好 (like, preference) and 評 (evaluation, critique). Together, they form the idea of "good reputation," "positive evaluation," or "favorable comments." This word is often used to describe products, services, or even people who receive positive feedback.

In direct translations to Portuguese, 好評 can be understood as "well-rated" or "well-regarded." For example, a restaurant with 好評 is one that has excellent reviews. It is worth noting that, although it has a meaning similar to "popular," 好評 emphasizes perceived quality more than just fame.

Everyday Lies and Common Contexts

好評 is a versatile word, appearing in reviews, advertisements, and casual conversations. If you've read Japanese ads, you’ve probably come across phrases like "好評発売中" (currently on sale with good reception) or "大好評" (extremely well received). These expressions are common in product and service promotions.

In addition to commerce, 好評 also appears in discussions about movies, books, and cultural events. For example, a movie that receives many positive reviews can be described as "好評を博しています" (is receiving great reviews). This flexibility makes the word useful in both formal and informal situations.

Tips for Memorizing 好評

An effective way to reinforce 好評 is to associate its kanji with real situations. The first character, 好, appears in words like 好き (like) and 友好 (friendship), while 評 is found in 評価 (evaluation) and 批評 (critique). This connection helps to understand the overall meaning of the word.

Another strategy is to practice with real examples, such as advertisements or online reviews. Websites like Suki Nihongo provide contextualized sentences that facilitate learning. Repeating expressions like "好評です" (it is well-rated) in conversations or notes also reinforces memorization.

Curiosities and Cultural Use

In Japan, 好評 is often used in advertising campaigns to highlight products with high approval ratings. Companies value this term because it conveys trust and quality, influencing purchase decisions. In some cases, the word even appears on guarantee seals on packaging.

An interesting detail is that 好評 is not limited to material goods—artists and performers can also receive 好評 for their work. This breadth shows how the term is rooted in the culture of feedback and continuous improvement, important values in Japanese society.